Why and How to use Social Media Marketing James J April 8, 2014 Online Success Why it is so important for businesses to stay active on Social Media Social media is an extremely valuable tool for almost any business that really wants to thrive in today’s competitive market, It is the social marketing tool that has more than ever opened doors to Never imagined possibilities for businesses all around the world. The social marketing strategies it provides is undoubtedly a great innovation that is increasingly being used in creating services, marketing products and publicizing business to a large audience. If you’re managing a business and you believe that you don’t require social media for your business, I think you ought to reexamine this frame of mind if you need to flourish in what it is you are doing. Regardless of whether you are a start-up or simply a small business, utilizing the following advantages of social media for businesses is the next big factor you should consider into if you would like your business to stay active. Reluctance to utilize social marketing One of the difficulties with the majority of small businesses around the world is their reluctance to embrace the modern trends in marketing techniques believing that they don’t need it. Although it is correct that traditional marketing will always be okay, this by itself does not assure sales and total success for the business. If you feel social media for businesses is not the thing for you, you could furthermore reconsider your business advertising method. With social media you will hit that traditional advertising and marketing misses. With an appropriate advertising campaign setup you can reach thousands or even millions because itís always there, on the net! you never know who can retweet or like a post of yours on twitter or facebook or wants to connect to you because you are a professional in a field on LinkedIn Or maybe watch a video of your product or service on YouTube. Plan Your Social Media Strategy Taking action on these keys points can really help you make money online and drive traffic for your business. Having eventually decided to carefully consider Facebook or Twitter as a part of your business method, particularly in reaching your own clients or people, you will discover things which you have to be knowledgeable about if you want to be successful. For people who are not used to social media, optimizing your own accounts for business functions is extremely distinct from the routine tweaking that you normally do on your own accounts. Possibly the single most powerful strategies in optimizing your web profiles for business functions will be to determine your target audience. Understanding who your expected audience is, is incredibly vital for your business success because it will save you all the needless difficulties that you could avoid had you classified your target audience before setting up your campaign. You must appear professional and business minded as well. Create a Brand If you must sell a product or service on social media you must create your unique brand. There are plenty Organizations, Individuals who offer probably the same service or are marketing the same product as you are, so there is a need for you to stand out if you must utilize the power of social media to the fullest. To do this you must create a personality around what your business is offering, let your prospective clients sense your willingness to make them understand what your business offers,. When people have built a trust in you and your business, you can be rest assured of the loyalty they will give to your brand. People will keep recommending your service to others who are seeking for it. A lot of businesses start brightly but so oftenly crumble because they refuse to embrace this social media development tool. Cost effective Your business needs to be on a social media today because it is easily the best way to reach out to thousands in your locality and millions around the world in general without spending a dime and if you do spend, not enough to bore deep holes in your pocket. In essence social media guarantees you pains in marketing but more gains in reaching your target audience than most traditional marketing methods would give. Finally here are some statistics that will convince you on why your business should be active on a social media today. Social media is the Number 1 activity on the web. Adults spend a minimum of 15hours daily on social media. 1 in 5 couples meet on social media Networks. Facebook, one of the worldís leading social networks has over 900 million active users and growing, all over the world, now imagine if 1/10th of that gets to see your business over a period of time. 77% of consumers interact on facebook, over 80% of marketers acquire customers through facebook. Twitter has over 165 million active users, 55% percent of which are mobile as well as over 1 million accounts created Daily and That is 250 every second ,Amazing!. Now more, 55% of users recommend products in their tweets. Every second 2 new members join LinkedIn. It has over 161 million members from over 200 countries around the world. On YouTube 72hours of video are uploaded by the minute, it is also the second most used search engine in the world. Imagine how many people may get to see a video of your service or product. Finally 93% of marketers use social media for business So now is the time to join the revolution and get your business active on a social media network. Leave a Reply Cancel ReplyYou must be logged in to post a comment.